Monday, May 22, 2006
AOL, Startups Emerge to Challenge MySpace - Yahoo! News:
"NEW YORK - It's only natural for companies large and small to want to capture some of the social-networking magic of MySpace.com, a Web site that has risen out of nowhere to become the Internet's second busiest by successfully figuring out what teens and young adults want.
AOL joined the pack this month with its own take on social networking, a loose term for services that help users expand their circles of friends by exploiting existing connections, rather than meeting randomly or by keyword matches alone.
The rapid growth of MySpace and last year's purchase of its parent company by Rupert Murdoch's News Corp. for $580 million 'definitely accelerated something,' said Greg Sterling, an industry analyst with Sterling Market Intelligence in Oakland, Calif..."
"NEW YORK - It's only natural for companies large and small to want to capture some of the social-networking magic of MySpace.com, a Web site that has risen out of nowhere to become the Internet's second busiest by successfully figuring out what teens and young adults want.
AOL joined the pack this month with its own take on social networking, a loose term for services that help users expand their circles of friends by exploiting existing connections, rather than meeting randomly or by keyword matches alone.
The rapid growth of MySpace and last year's purchase of its parent company by Rupert Murdoch's News Corp. for $580 million 'definitely accelerated something,' said Greg Sterling, an industry analyst with Sterling Market Intelligence in Oakland, Calif..."
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