Thursday, January 19, 2006
Google Buys Radio Ad Firm; AdWords Headed To Radio Distribution:
"Wow. Google is to acquire dMarc Broadcasting, a company that puts ads into radio stations, paying up to $1.1 billion for it. Google plans to distribute AdWords via radio this way. Says Google VP of advertising sales Tim Armstrong in the press release (and here at Google):..."
"Wow. Google is to acquire dMarc Broadcasting, a company that puts ads into radio stations, paying up to $1.1 billion for it. Google plans to distribute AdWords via radio this way. Says Google VP of advertising sales Tim Armstrong in the press release (and here at Google):..."
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