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Thursday, November 03, 2005

Where Tagging Works: Searching for a Good Game:
"By Chris Sherman, Associate Editor
November 2, 2005
A new site jumps on the tagging bandwagon and actually ends up with useful search results. Why? Because it's narrowly focused on a specific topic and has a large degree of agreement among its user community.

Search Engine Watch regulars know that we're highly skeptical about tagging as a search savior.

For those of you who aren't familiar with tagging, it's simply the ability to annotate pages, images or other web content with descriptive keywords—you "tag" them with terms that supposedly help more precisely describe the page, in theory making it more "understandable" by search engines.

Tagging is a craze, but it's far from new. Meta tag standards for web pages were introduced way back in 1996, and other metadata standards for information retrieval date back to the 1970s. Considered alone, metadata can be a terrific thing, especially if it's created by a trained information professional using well-defined, standard terms (a "controlled vocabulary" in librarian parlance)...


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