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Wednesday, May 11, 2005

Top News Article | Reuters.com:
"Google steps up fight for the China market
By Doug Young

SHANGHAI, May 11 (Reuters) - Web services leader Google Inc. (GOOG.O: Quote, Profile, Research) has won a licence to operate in China and has bought a Web address as it battles Yahoo Inc. (YHOO.O: Quote, Profile, Research) in the world's second-largest Internet market.

The U.S. Web services giant, which makes its money from searches, advertising and other services, is hiring staff with the aim of opening an office in the country this year, according to several sources within or close to the company.

A person familiar with the matter told Reuters the company was planning to open an office by the end of this year, most likely in Shanghai, and was building up a country team to target corporate customers for advertising sales.

A Google spokeswoman had no comment on those matters.

China claims the world's second-largest number of Internet users after the United States and had 94 million Web surfers at the end of last year. The figure is expected to grow to 134 million by the end of 2005, according to official data.

But major players must cope with rampant censorship in China. Most firms voluntarily block searches on sensitive topics from the Falun Gong spiritual movement to the June 4, 1989, crackdown on pro-democracy protesters in Tiananmen Square..."

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