Wednesday, July 21, 2004
Yahoo! News - Britain's Online Ad Market Surges in 2003 - Study:
"LONDON (Reuters) - Britain's Internet advertising market topped 350 million pounds ($650 million) in 2003, putting the industry solidly on track to surpass commercial radio within the next three years, an industry trade group said on Tuesday.
The demand for corporate-sponsored search listings and a surge in new users attracted a host of new advertisers to the Internet and pushed ad revenues up 80 percent year-on-year, the Internet Advertising Bureau (IAB) UK said in an annual report audited by PricewaterhouseCoopers LLP..."
"LONDON (Reuters) - Britain's Internet advertising market topped 350 million pounds ($650 million) in 2003, putting the industry solidly on track to surpass commercial radio within the next three years, an industry trade group said on Tuesday.
The demand for corporate-sponsored search listings and a surge in new users attracted a host of new advertisers to the Internet and pushed ad revenues up 80 percent year-on-year, the Internet Advertising Bureau (IAB) UK said in an annual report audited by PricewaterhouseCoopers LLP..."
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