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Tuesday, May 25, 2004

Search Engine User Attitudes: "By Danny Sullivan, Editor & Chris Sherman, Associate Editor
May 25, 2004
With so much interest in search, it's amazing how relatively little research has been done into how people interact with search engines, especially from a search marketing perspective. That's finally changing.

Over the past few weeks, search engine marketing firm iProspect has released a series of reports studying search behavior. That survey, Search Engine Users Attitudes, involved 1,649 people surveyed at the end of March 2004 on behalf of iProspect by Survey Sample International..."

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