Thursday, May 13, 2004
MediaDailyNews 05-13-04: "Consumers Spent Nearly $1.6 Billion For Web Content In 2003
By Tobi Elkin
Executive Editor
Thursday, May 13, 2004
Consumers are apparently consuming and paying for online media at a growing rate. They spent nearly $1.6 billion for online content last year-- up 18.8 percent over 2002, according to a report by the Online Publishers Association (OPA).
The 2003 Paid Online Content U.S. Market Spending Report, released Wednesday by the OPA in conjunction with comScore Networks, identified the top three categories for paid content as Personals/Dating, Business/Investments, and Entertainment/Lifestyles. The three categories represented 64 percent of total online content spending in 2003--up 62.6 percent from 2002. "
By Tobi Elkin
Executive Editor
Thursday, May 13, 2004
Consumers are apparently consuming and paying for online media at a growing rate. They spent nearly $1.6 billion for online content last year-- up 18.8 percent over 2002, according to a report by the Online Publishers Association (OPA).
The 2003 Paid Online Content U.S. Market Spending Report, released Wednesday by the OPA in conjunction with comScore Networks, identified the top three categories for paid content as Personals/Dating, Business/Investments, and Entertainment/Lifestyles. The three categories represented 64 percent of total online content spending in 2003--up 62.6 percent from 2002. "
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