Tuesday, May 11, 2004
Internet News Article | Reuters.com: "2003 Online Content Spending Up Almost 19 Percent
Mon May 10, 2004 12:41 PM ET
SAN FRANCISCO (Reuters) - Spending by U.S. consumers for online content rose almost 19 percent to $1.56 billion in 2003 from 2002, largely fueled by increases in the two top categories, the Online Publishers Association and comScore Networks said on Monday.
Spending in the No. 1 category, personals/dating, grew to $449.5 million from $302.1 million in 2002. Business/investment spending grew to $334.0 million in 2003 from $292.0 million the year earlier.
In the entertainment/lifestyle category, the third largest, spending fell to $214.0 million from $227.5 million. Sponsors of the study suspected that decline was due to their current data collection approach, which does not include transactions from non-browser Internet applications, such as Apple Computer Inc.'s (AAPL.O: Quote, Profile, Research) iTunes online music store..."
Mon May 10, 2004 12:41 PM ET
SAN FRANCISCO (Reuters) - Spending by U.S. consumers for online content rose almost 19 percent to $1.56 billion in 2003 from 2002, largely fueled by increases in the two top categories, the Online Publishers Association and comScore Networks said on Monday.
Spending in the No. 1 category, personals/dating, grew to $449.5 million from $302.1 million in 2002. Business/investment spending grew to $334.0 million in 2003 from $292.0 million the year earlier.
In the entertainment/lifestyle category, the third largest, spending fell to $214.0 million from $227.5 million. Sponsors of the study suspected that decline was due to their current data collection approach, which does not include transactions from non-browser Internet applications, such as Apple Computer Inc.'s (AAPL.O: Quote, Profile, Research) iTunes online music store..."
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